We are an inclusive design engineering firm specializing in UX research, usability engineering, ergonomics, and accessibility. Our approach is rooted in evidence-based design methodologies to create products that are intuitive, enjoyable, and memorable for users. By analyzing user needs, goals, and behaviors in context, we implement tailored strategies to optimize the user experience.

With extensive experience in Germany since 2018, we have supported renowned clients across various industries such as medical technology, industrial manufacturing, e-commerce, food, software development, banking, and insurance. Our expertise spans the concept, design, development, and usability testing of both digital and non-digital products, including apps, websites, intranets, software and non-digital products like endoscopic systems.

Our Morocco location enables us to assist clients in Morocco and Africa with inclusive design, covering user research, concept development, requirements, and usability testing, ensuring that products align with the needs of their target audiences. Additionally, our research center in Morocco offers in-depth studies on market and consumer opinions, along with product test reports.

For both digital and non-digital products, as well as in communication, the inclusive approach is a key factor in tailoring solutions precisely to the specific needs of diverse user groups and ensuring that all members of the target audience accept the solutions.